Items where Author is "Bechter, Clemens"
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Article
Bechter, Clemens and Farinelli, Giorgio and Daniel, Rolf-Dieter and Frey, Michael (2016) Advertising between Archetype and Brand Personality. Administrative Sciences, 6 (2). p. 5. ISSN 2076-3387
Buske, Kristin and Jentzsch, Stefan and Bechter, Clemens (2016) Is Self-Regulation Sufficient? Case of the German Transparency Code. Administrative Sciences, 6 (1). p. 3. ISSN 2076-3387